Portfolio Companies

Livewire is a technology business that connects advertisers to gaming audiences in authentic ways, leading brands and advertising agencies to reach the gaming audience and enabling game developers to fully monetising their assets.

The gaming ecosystem is growing rapidly with over 3 billion users globally. Despite this, there is only a fraction of marketing investment spent within the gaming ecosystem, while traditional channels draw investment, without holding (or in some cases even reaching) the attention of digital generations.. With an increasing user base and engaged audience, brands are trying to determine which platforms, publishers, content, channels, and experiences provide the best opportunity. Livewire’s gaming marketing and technology platform solves for this. The company is positioned horizontally across the gaming marketing ecosystem, with operations in Australia, UK, Asia, and India.

The company has done an outstanding job executing on its strategy to date securing exclusive partnerships with some of the largest game developers in the world including Activision Blizzard Media, (inc Candy Crush), Roblox top 200 games and experiences and AudioMob. In many ways, this is an inventory grab for Livewire - as they win more exclusive gaming inventory, they attract more agencies and brands which in turn drives more revenue to game developers. This flywheel is proving to be incredibly powerful, and they already have some of the biggest brands as corporate customers including Uber Eats, TCL, Asahi Subsidiaries, Warner Music, ANZ Bank, Officeworks and gaming publishers. Livewire’s gaming marketplace business is already highly profitable, and revenue is growing more than 150% per annum.

Greener is on a mission to help end climate change with every dollar spent. Recognised as #1 cleantech Australian startup, Greener is joined by over 250 brands and people committed to making better choices for the planet, joining forces to create a new Green Economy.

Greener exist to help everyone get greener. Working with both sides of retail, Greener has created a first-to-market frictionless solution bringing together consumers and businesses in a new Green Economy, where every dollar spent is carbon-neutral.  

Greener makes it easy for consumers to reduce their impact every time they spend; we put sustainable brands in the palm of their hands and automatically offset the carbon emissions of their purchase at no extra cost, while educating them on how to continue reducing their emissions and make more sustainable choices.. For businesses, Greener for Business provides personalised pathways to become greener, and rewards businesses of all sizes for their sustainability efforts by connecting them with even more climate-conscious shoppers.

A certified B Corporation member, Greener is committed to making a positive impact for all stakeholders - customers, brands, the community, and the environment. A member of 1% for the Planet, at least 1% of global revenue is donated to environmental initiatives.